Client: CloudGenix

Platforms: Web Responsive

Disciplines: UX, UI, Personas, Identity, Branding, Wireframing, Site Architecture  

I was the lead visual designer working in hi-fidelity to bring the designs to life, simultaneously contributing interaction details inlcuding wireframing and creating personas. I initiated the project by doing a competitive analysis of the cloud computing space. I created a visual style guide and component library to pull elements from as needed. This systematic approach was vital in constructing a complex application that visualizes IT networking.


Style Guide & Component Library

The visual style guide and component library not only sped up the design process, but made sure that all parts of the project, including the marketing website, presentation decks, and web app were all on brand. By taking this down approach, seeing everything from a birds eye view made it easy to fix any inconsistencies.